SEO TIPS HOW TO OPTIMISE YOUR WEDDING PHOTOGRAPHY WEBSITE

Every photographer no matter how talented they need exposure. If people can`t find you, you can`t make a living off your skills and talent. There are many wedding photographers in London and rest of UK. Almost all wedding photographers have their own websites, where they can show their talent and experience. Your website is your online shop- you can sell all your products and services. These days millions of people use search engines like Google to find what they need. And the idea is very simple- if you come on the first page of Google, it is highly likely many customers to visit your website and book your services. This is why you need SEO- Search Engine Optimization. By optimizing your website, you can make your website more visible and customers can find you quickly and use your services.

1. Choose a fast hosting provider for your website

No one likes slow websites. The statistics are showing that if a webpage takes more than 3 seconds to load, 90% of the people will close the page. You need a speedy website with an average loading time of 2-4 seconds. Your first and main priority is the person or agency building your website to use a local hosting provider. If your customers are mainly in the UK, your hosting provider`s servers must be based in the UK. If you are doing the website yourself, make sure to find a reliable UK hosting provided before your continue building the website.

2. OPTIMISE YOUR TITLE TAGS AND HEADLINES FOR BETTER SEARCH RESULTS

All your website pages must have optimized title tags and headlines. When people search for wedding photographers online, this is what people will see if your page comes up. To rank higher and to try to position your pages higher your title tags and headlines must include keywords. Keywords are the words wedding couple use to find a local wedding photographer.

3. CREATE A BLOG SECTIONS AND SHARE YOUR EXPERIENCE TO GET MORE BACKLINKS

A very good idea is to add a blog section to your wedding photography website. You can write about anything your business is up to- from the previous wedding you did to tips and advises for wedding couples and other photographers. Try to share these blog posts as much as you can. The more people share it, the higher you will rank and your wedding photography website will be more visible.

4. OPTIMISE YOUR PHOTOS AND COMPRESS AS MUCH AS YOU CAN

Most of the space on your website will be taken by videos and photos. They are usually large sizes and large sizes files will slow your website. Try to compress all the photos as much as you can. You don`t really need high-resolution full-size pictures on the website. You can also use a website called tinyjpg.comĀ to compress the photos before you upload them on your website. The idea is very simple- the lighter your webpages are, the quicker they will load and this will give an indication to Google to rank your website higher compared to slow loading websites.

5. CONNECT YOUR WEBSITE WITH ALL SOCIAL PLATFORMS AND SHARE IT

You need to be active on most social media platforms. Create a business webpage everywhere you can – Instagram, Facebook, Twitter and Youtube. Share your stories, pictures and let everyone know what you are doing. The more people share your pages, the higher you will rank and this will attract more customers. Connect your website with your social media platform so wedding couples can share your page and recommend you easily.

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